David Noble’s work on “digital diploma mills” is compelling—though, as Steve Brier and Roy Rosenzweig note in their review of the volume in which Noble’s 1998 essay was republished (largely without any alterations or updates to the text), Noble’s arguments fail to entice nearly twenty years after their generation. That said, his conclusions—about tuition and faculty labor—remain powerful despite their apparently flimsy foundations.
Noble insists the campus is “a significant site of capital accumulation” for two reasons. The university’s changing “research function” as one centered since the late 1970s on “research products” patented specifically for “the market” has commoditized the university’s output and external relevance, while a commoditization of “the university’s research function” affects “instruction itself.” By transforming instruction into a “commercially viable proprietary procuc[t],” he writes, “courses” turn “into courseware.”
This careful rhetorical distinction usefully illuminates the proto-Newfieldian argument Noble prefigures—but, as isn’t the case with Newfield, Noble relies too much on this courses-into-courseware maxim without elaborating on how the faculty he positions as chief agents of this switch or “conver[sion]” are perhaps much more compromised than he makes them out to be—in other words, Noble’s insufficient attention to adjunct labor makes the “courseware” refrain ring hollow. Not that adjunctification of the university is necessarily a bigger problem and therefore merits more discussion, mind you—I’m just suggesting that the retrospective privilege that history affords to our current moment allows the adjunct crisis (and it is a crisis—it’s much more than a simple shift, as Noble and others, including myself, might be inclined to argue) to dwarf his fixation on “courseware.” Noble’s pithy summary of malicious softwares and “courseware[s]”—“while [students] are studying their courses,” he writes, “their courses are studying them” (!)—is absolutely still the case. The adjunct question is more pressing and more urgent, in short, than the “courseware” one, which still healthily exists.
To be fair, the adjunctification problem wasn’t as acute for Noble and his moment than it is for us in ours. But this trend, though slightly different from the one Noble seizes, nonetheless suffers nearly all the same ills. Students prefer in-person classes over online work, and students prefer professors instead of barely-trained graduate students. Noble, to his credit, recognizes the profound irony in students’ preference not to take online courses. This negative preference is a prime example of just the same market-style approach to education he describes in his second description (of the university as a “commercially viable proprietary produc[t]”; see above), rejection being, of course, “the definition of effective demand, i.e., a market.”
Despite these comparatively minor oversights, Noble’s piece is still useful. Some of his powerful ending questions are worth quoting in full:
If students are taking courses which are just experiments, and hence of unproven pedagogical value, should students be paying full tuition for them? And if students are being used as guinea pigs in product trials masquerading as courses, should they be paying for these courses or be paid to take them?
I’ll respond to these questions with a provocation, as is the mandate of these posts: I’m barely twenty-three, my B.A. just a year old—how am I at all qualified to teach—not just to tutor, but to teach—college classes when my ears still ring from my own? Furthermore, if it’s the case that, as the GC’s career counselors and placement officers have advised me time and again, my teaching experience has trained me exceptionally well to handle the classrooms that come with a tenure-track job (for this, of course, is still their aim: to place Ph.D.s in prestigious tenure-track positions as a way less to aid its doctoral graduates and more to demonstrate the program’s robust health and to better its own reputation etc.), then isn’t my teaching more for my benefit as a future scholar-teacher than for my students’ benefit?
If this is the case, then this makes my work the very kind of “experimen[t]” Noble’s above questions argue against. The experiment, in short, of “[p]roven pedagogical value” to me, of course, but “unproven” still to my students, given that they’re the “guinea pigs in product trials.” If learning to teach is part of graduate schools pedagogy of “professionalization,” then my classroom is more my playroom than my students’. And if this is the case, Noble’s point about tuition is still pertinent even if the thing being tried or trialed isn’t “courseware” and but my teaching. Invoking Noble, we might now ask: Should my students be paying for my education? for the privilege to be “guinea pigs,” the chief objects of my course in professionalization? And shouldn’t my students be compensated for their labor in the classroom—for their willingness, in other words, to put up with me while I figure out how I best navigate the classroom “experimen[t]” I’ll face for the rest of my career?
(((This paragraph pushes this meditation’s prevocational limits—usefully, I hope.))) Indeed, when we think about it, classroom teaching isn’t all that labor-intensive. It takes some setup and forethought, to be sure, and a lot of time responding to student writing, which can (but doesn’t have to be) particularly labor-intensive, and some office-hour guidance. But most of the work in a class is done by students. Even if one student “puts in” “as much” “work” as an instructor, the sheer volume of student labor time far eclipses the instructor’s total hours. In an ideal sense, classroom labor is equalized: whether you’re Freire—who insists that instructors divest themselves of the transactional model of the student-as-bank-to-be-filled and instead engages in an as-equal-as-possible dialectical relation–or you’re Milton—whose “hillside,” which is “laborious indeed at the first ascent” but “full of goodly prospect,” can only be hiked on one’s own, even if “one’s own” means hiking in a group of individuals who all carry their own weight, instructors included—you can’t deny that the primary demand of all teaching is learning, is teaching-oneself-to-teach-others.
Yet this is a dangerous argument to make because its central premise—that instructional labor is only a tiny fraction of the total labor the classroom demands—is liable to malicious reappropriation in service of arguments in favor of increasing adjunct and contingently-laboring instructors. We might imagine this dangerous refrain: “If it’s the case that instructors don’t labor and/or are their classroom’s primary beneficiary—as this one seems to be saying here—, then why are we paying adjuncts at all?” But this refrain might also rely on the age-old assumption that leisure is necessary to learning—that, in other words, one must possess enough preexisting capital to “risk” two or four or however many years’ worth of forfeited income—why else would students come as “guinea pigs”? The “reward” that motivates this “risk” is, of course, the possibility to exploit what Noble might consider to be a third category of neoliberalist commoditization of the university—precisely that same body of students whose collective avoidance of online courses evidences market practices. And/but, of course, paying students instead of charging them might actually reproduce this neoliberal market-based view of the university we are (speaking more broadly now) trying to dismantle (or at the very least interrogate). And so on.
I’ve been overly slippy here at this meditation’s end only to make a point—a provocative line of inquiry that is, I hope, more useful than not. Thanks for making to the end, and thanks also for thinking with me.


